22 Nov 2010

Do smaller water footprints lead to bigger profits?

Corporate water footprinting diverts attention from profits and sustainability...

Read and comment on my piece over at the Guardian.

I wrote this piece in preparation for my upcoming talk on footprinting in London. The Dec 8 and 9 conference ("Measure and interpret your water footprint: How to make water reduction pay") costs about $2,000, but you can get a discount with the codeword "David" when you register here. (Love that code :)