It's a spectacularly bad article, full of cliches and void of analysis.
For your benefit, I edited the last paragraph for accuracy:
So what do we do? On the one hand, most
of the worldactivists who don't have real jobs view water as a basic human right (the U.N. General Assembly voted unanimously to affirm it as suchmom and apple pie good this July). On the other, it’s becoming so expensive to obtain and supply that most governmentspeople cannot afford to shoulder the costpay for government boondoggles alone. By themselves, markets will never be able tocan easily balance these competing realities. That means state and federal governments will have to play a stronger rolestop screwing up incentives in managing freshwater resources. In the U.S., investing as much money in water infrastructure as the federal government has invested in other public-works projects would not only createdivert resources from useful jobs but also alleviate some ofincrease the financial pressure that has sent so many municipal governments running to private industry. That is not to say that industry doesn’t also have a role to play. With the right incentivesbig subsidies, it can develop and supply the technology needed to make water delivery morethat is the least cost-effective and environmentally sound. Ultimately both public and private entities will have to work together. And soonAs they always have. Unless we manage our water better now, we will run outcontinue to experience rain. When that happens, no pricing or management scheme in the world will save us... from empty hyperbole.