16 August 2010

Doublethink at Coke

This is crazy:
Coca-Cola is being sued by a non-profit public interest group, on the grounds that the company's vitaminwater products make unwarranted health claims...

...lawyers for Coca-Cola are defending the lawsuit by asserting that "no consumer could reasonably be misled into thinking vitaminwater was a healthy beverage."
I was shocked, shocked to read that vitaminwater* has 33 grams of sugar in a 20oz bottle. Coke has 39g in 12oz, so we're talking about 50% of the sugar in Coke.

Holy sweet-tooth, Batman!

Bottom Line: Sometimes marketing can get so far ahead of reality that it's funny (or sad). I'm glad that we usually know what's in our food, but I'm guessing that there's more that we'd like to know.

* The drink of rappers, hot chicks, and ball players

2 comments:

TragerWaterReport.wordpress.com said...

Do we have to have lawsuits about EVERYTHING? If people are so stupid they can't read the sugar count on the label, that's their problem. Well, I guess it's a way to employ lawyers during the Depression.

Josh said...

Wow, next thing you know, people for Freecreditreport.com will argue in court that their product in no way offers or suggests that it will be free...

Woops (look it up).

Sue the punks. It's better than the alternatives. Hooray for lawsuits over false advertising!