Critics of the new plan say that the agreement should be renegotiated and expire sooner than the 100 years currently on the table. They are right.
Bottom Line: Given that bottled spring water costs about $0.70/liter ($2.66/gallon) and Nestle is paying $0.70/1,000 gallons, I figure that McCloud can get more than its 0.026 percent share of the the retail price. Five percent of the retail price would mean that McCloud would make about $27 million per year (instead of $130,000/year) for its water. Now that's real money. Oh, and the agreement should also run for no more than 20 years. Water is only going to get more valuable.